Pitfalls

01
Underestimating the volatility of the digital marketplace

In the digital marketplace, your competition is global and open 24/7. Keep your profile high with Facebook and LinkedIn ads, but evaluate them regularly – one-time successes fade fast, so be ready to iterate or drop underperforming ads.

02
Thinking of digital as a standalone channel

Customers want the same great experience, whatever channel they use, so take a holistic approach when increasing your digital presence. Integrate digital in the overall customer journey, both now and in the future, and strive for a seamless experience.

Opportunities

01
Uncover new digital experiences

Listen to your customers so you can translate pain points into new digital experiences that offer real solutions. For example, November Five will soon launch a tool that maps your body dimensions to clothing sizes to make online clothes shopping easier.

02
Invest in analytics

Without metrics, it’s impossible to gauge the ROI of your new platform and identify actions that will most improve your product or service. Make sure to define KPIs and build dashboards to drive your decision making before implementing your analytics tool.

DISCOVER HOW WE CAN HELP YOU GROW YOUR BUSINESS

Schedule a call with our Director of Client Partnerships Justin to identify if we can help you address your digital needs and opportunities.

DISCOVER HOW WE CAN HELP YOU GROW YOUR BUSINESS

Schedule a call with our Director of Client Partnerships Justin to identify if we can help you address your digital needs and opportunities.

DISCOVER HOW WE CAN HELP YOU GROW YOUR BUSINESS

Schedule a call with our Director of Client Partnerships Justin to identify if we can help you address your digital needs and opportunities.

DISCOVER HOW WE CAN HELP YOU GROW YOUR BUSINESS

Schedule a call with our Director of Client Partnerships Justin to identify if we can help you address your digital needs and opportunities.